About Us

Heidi Egloff is the founder and owner of Fresh Press Public Relations, a full-service PR firm. She’s helped #1 national best-selling authors, artists/celebrities, speakers, content creators and influencers become authorities and sought-after talent on a national level. She has extensive experience in helping globally recognized companies to reiterate and keep their brands fresh and relevant and finding creative ways to amplify their message. She has helped startups to develop their key positioning, 3x their media coverage and scale from ground-zero, to receiving national inbound media requests. She founded Fresh Press PR to go far beyond traditional PR outreach. Heidi specializes in helping talent, brands and companies identify their story, what they want to be known for, build a framework for their positioning and ultimately, to establish their notoriety.

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